What Makes An Expert SEO Company?

Search Engine Optimization is a popular buzzword nowadays. Website owners and webmasters always want to push their website on top of search engine rankings. For that, they try to contact an expert SEO company to outsource the website optimization work to them. Here a question comes in mind, what does it mean by Expert SEO Company? What makes an expert SEO Company?

Google shows approx 1,030,000 search results for the keyword ‘expert SEO Company‘. Now, it creates confusion in making selection of a real expert company offering reliable SEO services. Not all companies appearing in Google’s results may be expert in providing competitive SEO and sustainable Search Engine Results Presence (SERP). Then where should people go for outsourcing of SEO work?

In summary, it is a matter of debate that which company should be considered as expert in providing Search Engine Optimization and Internet Marketing services. Let us have a look over essential attributes that makes a company expert in providing SEO services:

1. Presence of Certified SEO Professionals – This is the basic requirement for being an SEO Expert company. You should not believe on any company claiming it to be an expert SEO company if their team of SEO professionals is not certified by Google or other SEO bodies with global popularity.

2. Working Methodology – Search Engine Optimization is a complex and time taking task. It takes a lot of efforts and inputs in pushing any website on top of Google or other major search engines. Therefore, prior to outsourcing SEO projects, one should check the working methodology of SEO companies and confirm that they are using White Hat SEO Techniques and manual processes to rank websites on top.

3. Past Customer’s Feedback – It is very important to look at “what past customer’s say about any company?” Even if their feedback is positive, you should not forget to check the results yourself. Usually reliable SEO companies provide some case studies on their website along with the website URL’s and the keywords for which they optimized the website. So, one can check the status of those keywords on major search engines to verify their expertise.

4. Awareness of Latest Changes in SEO and SEM World – Search Engine industry is among the most rapidly changing industry. Everyday there are some changes in searching and indexing mechanism of search engines. Day by day new concepts (Social Media, Twitter, Facebook Marketing, etc.) of online promotions are being applied in SEO. Do check involvement of a company in such latest promotion strategies before finalizing your deal.

If everything goes fine and you are confident about the outcomes of above benchmarks then only you should confirm outsourcing of your website’s SEO to any company. Do not just go on false promises made by most of the SEO companies.

Give Your Website Rankings Instant Boost With Aggressive Off-Page Optimization

In order to rank your website on top of search engine results you spend your endless time and hard earned money. There are several aspects in Internet Marketing and Search Engine optimization that can help you in getting top ranks in search engines easily. However, if you have just started your online business and looking forward to an easy way of getting top ranks without spending lots of money on Paid Links Submission or paid contextual advertising (like Pay per Click), then off-page optimization can provide a relief to your pocket without compromising your ranks in search engines.

What Exactly is Off-Page Optimization

Off-Page optimization deals with the promotion of your website through various means. Article submission, blog submission, press release distribution, forums advertising, social marketing and social bookmarking are some most popular segments in off-page optimization.

The most important goal of off-page optimization is to create maximum quality back links, and supporting contents for your website. It is a proven fact in Search Engine Optimization and online promotion that off-page optimization drives maximum traffic to the intended website. Not just by directing visitors through the inbound links, but also by improve the rankings in Search Engines.

Quality Contents and Back Links – Essential for Boosting Search Engine Ranks

Nowadays, search engines gives equal importance to contents and quality back links. That means if you have generated enough contents highlighting the products and services being provided by your website it will certainly add more reputation for your website ranks in search engines. Quality contents on your blog describing the exclusive features of your products or services will create interest in blog readers to view your website. That means increasing organic traffic to your website that will end up increasing your sales.

Apart from that submission of keyword rich articles (describing the need and importance of the products and services offered by you) to article syndication websites is also helpful, as it generates quality traffic to your website and also create quality back links on popular websites. Social Bookmarking and Social business networking using Facebook, MySpace, and twitter also helps in creating instant awareness about your website.

Submission of press releases stating latest happenings and introduction of new products and services is also a popular phenomenon. PR distribution websites syndicate your press release to several websites providing instant boost to your website.

Always remember, your well planned move for off-page optimization of your website can result unexpected improvements in search engine rankings and generated sales. That means, you should stop planning and start taking actions. Contact an expert SEO service provider today and put one step forward towards success in Online Business.

Easy Submission simplifies the complex task of website submission to search engines, article submission, directory submission, and social bookmarking for optimizing websites. For more information visit us at: http://www.easysubmission.net

OM Software Partnered With Easy Media Network for Internet Marketing and SEO Services

OM Software Internet Solutions Private Limited entered into a partnership with Easy Media Network, an US based organization for providing SEO and Internet Marketing Services through Easy Submission (a subsidiary of Easy Media Network). Together they formed a joint venture named Easy Submission to serve all web promotion and online marketing needs of global customers.

Bhopal, India (Press Release – July 15, 2009) – OM Software Internet Solutions Private Limited has been a pioneer in providing quality services for Search Engine Optimization, Search Engine Marketing and Online Promotions. Since last four years, OM Software was providing SEO and SEM services to several global clients. To serve increasing demand of customers and to provide more focused services to client’s looking for a more comprehensive off page optimization services OM Software partnered with Easy Media Network and started this joint venture, Easy Submission.

Easy Media Network is a unique company providing all kinds of web media and news solutions. With series of websites like Easy Press Release, Easy Article and Easy Blogger, the company is creating positive reputation among information hungry people.

This new venture will provide dedicated services for all aspects of Internet Marketing, and Search Engine Optimization. It will act as one stop place for people, looking for comprehensive SEO and SEM services. The primary motive of Easy Submission will be to place customer’s website on top of search engine results.

Talking about Easy Submission, Mr. Raj Kamal (the CEO of OM Software) said, “We have been feeling the need for a different specialized segment to serve added loads of work in SEO and SEM section. OM Software is very much concerned and strict to the standards and quality of service. We cannot compromise with customer’s satisfaction. So in order to provide a more focused and to the point services to our present and potential customers, we formed Easy Submission.”

He further added that “Easy Submission will continue the legacy of OM Software and Easy Media Network, making it the primary concern to provide the best SEO and SEM services to all. It will simplify the process of promoting the websites by scrutinizing tasks and breaking it into simpler, easy to implement techniques.”

Author Info: Easy Submission is a joint venture of Easy Media Network LLC and OM Software Inc. Easy Submission will provide comprehensive SEO and SEM services to clients from all over the world. For more information about its services, please visit http://www.easysubmission.net