OM Software Partnered With Easy Media Network for Internet Marketing and SEO Services

OM Software Internet Solutions Private Limited entered into a partnership with Easy Media Network, an US based organization for providing SEO and Internet Marketing Services through Easy Submission (a subsidiary of Easy Media Network). Together they formed a joint venture named Easy Submission to serve all web promotion and online marketing needs of global customers.

Bhopal, India (Press Release – July 15, 2009) – OM Software Internet Solutions Private Limited has been a pioneer in providing quality services for Search Engine Optimization, Search Engine Marketing and Online Promotions. Since last four years, OM Software was providing SEO and SEM services to several global clients. To serve increasing demand of customers and to provide more focused services to client’s looking for a more comprehensive off page optimization services OM Software partnered with Easy Media Network and started this joint venture, Easy Submission.

Easy Media Network is a unique company providing all kinds of web media and news solutions. With series of websites like Easy Press Release, Easy Article and Easy Blogger, the company is creating positive reputation among information hungry people.

This new venture will provide dedicated services for all aspects of Internet Marketing, and Search Engine Optimization. It will act as one stop place for people, looking for comprehensive SEO and SEM services. The primary motive of Easy Submission will be to place customer’s website on top of search engine results.

Talking about Easy Submission, Mr. Raj Kamal (the CEO of OM Software) said, “We have been feeling the need for a different specialized segment to serve added loads of work in SEO and SEM section. OM Software is very much concerned and strict to the standards and quality of service. We cannot compromise with customer’s satisfaction. So in order to provide a more focused and to the point services to our present and potential customers, we formed Easy Submission.”

He further added that “Easy Submission will continue the legacy of OM Software and Easy Media Network, making it the primary concern to provide the best SEO and SEM services to all. It will simplify the process of promoting the websites by scrutinizing tasks and breaking it into simpler, easy to implement techniques.”

Author Info: Easy Submission is a joint venture of Easy Media Network LLC and OM Software Inc. Easy Submission will provide comprehensive SEO and SEM services to clients from all over the world. For more information about its services, please visit http://www.easysubmission.net

Strategic Planning for Website Promotion and Internet Marketing

Search Engine Optimization is the need for every website or online business. To increase number of visitors or to multiply revenue earnings, people need to promote their website. Website promotion doesn't mean spending lot of money on buying links or banner space on other websites. You need to develop a strategic website optimization and promotion plan to get maximum benefits. The best thing is that, it will not cost you a fortune.

A perfect website promotion campaign works on four basic levels:

Internal Optimization of Website

For instant boost in search engine rankings of website, it has to be well optimized on structural level. If a website is not designed and developed in search engine friendly manner, it will not get indexed by search engines easily. There are several constraints from Search Engine Optimization point of view which should be taken care at the time of designing and development of website. Some don’ts for Search Engines Friendly websites are as follows:

1. Heavy web pages with graphics and videos (it takes time in loading)
2. Use of Frames (Search Engine Spiders cannot crawl through Frame pages)
3. Images without ALT tag (it reduces the chance of getting indexed for required keywords)
4. Flash Content (Flash is unreadable for Search Engine Crawlers, so contents inside a flash movie will not be readable by search Engine)
5. Pages without META Tags (Meta Tags are essential for Search Engine spiders)

Creation of Relevant Keyword Rich Contents for Website

Content based indexing is an essential phenomenon of every search engines. Keyword rich contents on website always help in easy and regular indexing of web pages. Therefore, in order to get listed on top ranks in major search engines a website need relevant keyword rich content.

Contents with perfect saturation of keywords can drastically push up your ranking in all major search engines. However, in order to sustain in top ranking of search engine a website need to update its contents regularly.

Website’s Placement in Search Engines
Once a search engine friendly website equipped with keyword rich contents is ready, we can start its promotion. Initial promotion includes submission of website to all popular search engines and web directories.

Usually all search engine maintains a directory of website in specific niche, they crawl through all the web directories for this task. So, if your website is listed in prestigious high PR web directories like DMOZ, your chances of getting indexed are more.

Creating Awareness about Website’s Existence

You need to create awareness in order to attract visitors and customers to your website. The perfect way to create awareness about your newly launched website or recently introduced products is blogging and participating in forums. Yes, it really helps. A blog can be the best supporting element for website. You can post latest news and information about products and services offered by your website. It will also act as a platform to interact with your existing or potential customers.

One most important technique of creating awareness is submitting keyword rich articles supporting your niche. It will create supporting links as well as contents for your website, adding more prospects for top ranking of your websites.

Nowadays, the demand for SEO and Internet Marketing services has increased. There are several companies offering best SEO and SEM services. It can be the best way, if you are new in Internet Marketing or just ventured here to reap the enormous benefits of Ecommerce and not aware with the techniques and tools of SEO and Internet Marketing.

Easy Submission simplifies the complex task of website submission to search engines, article submission, directory submission, and social bookmarking for optimizing websites. For more information visit us at: http://www.easysubmission.net