Showing posts with label search engine rankings. Show all posts
Showing posts with label search engine rankings. Show all posts

Tuesday, 21 May 2013

Unlimited Benefits of Website Audit


Good search engine rankings are critical for making a website productive. Managing the website as per the newly designed algorithms is of utmost importance and critical for a website. In fact, it is a key challenge for the business marketers to maintain the search engine rankings. However, as a business marketer, you need to follow certain things such as website audit, competitive analysis, and much more.  


Website needs consistent auditing to make it perfectly competent and error-free. Audit also checks the website performance against the top industry measures and ensures that it is healthy enough to compete in the growing environment. An audited website also ensures maximum conversions and better results. Web analysts and search engine experts carry out website audit in order to enhance its performance. 

Typically, website audits evaluate your website not only for its content, but also for its technical aspects. It includes completes inspection of each technical aspect of your website. The process also involves analysis of sitemap, technical framework as well as infrastructure. Assessment of site for its friendliness is also done at this stage. Content is also evaluated at this stage and certain changes are applied to make it more friendly and informative.

By conducting a site audit, you will be able to determine many potholes. It may include keyword stuffing, dead pages, bad linking, etc. You can re-focus on these aspects to get high rankings. You can bring back your lost keyword rankings through a detailed site audit. Unquestionably, it will make your website more sensible, integral, and viable.  

If you want that pragmatic leadership position in the industry, then you need to go for your site audit. It will result in high growth and profitability for your business.

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Monday, 12 April 2010

Ethical SEO Tactics – Offering Sustainable Search Engine Presence

Every website owner wants to have sustainable top rankings in all major search engines for their primary keywords. Therefore they always look for the best SEO and SEM practices which could lead them towards top rankings on Google for long time. Nowadays, everyone knows that it is not possible to fool search engines. So, it’s better to use only ethical SEO practices in order to get long term benefits from SEO and SEM campaigns.

Change in Searching and Crawling Mechanism of Search Engines

Earlier several people used to adopt Black Hat SEO techniques to get instant traffic from search engines and top search engine rankings by creating doorway pages, link farms, legitimate contents, presence of invisible keyword rich text, and by using several other Black Hat SEO practices. However, modern search algorithms know well how to handle such wrong methods. So, it has become essential for people to adopt ethical SEO practices in order to attain expected results.

White Hat SEO/Ethical SEO

White Hat SEO also known as ethical SEO comprises of practices approved by search engines. Almost every search engine has some predefined mechanism of searching and crawling through numerous web pages. Some of the most important things which drive traffic to a website and improve search engine rankings are quality back links from relevant websites, original content (with appropriate density of keywords), and a search engine friendly website (with minimum possible clutters in code).


Creation of appropriate Meta Tags, links and image optimization, HTML code validation according to W3C standards, and removal of all scripts from the page makes a website search engine friendly. Without implementing these on-page optimization techniques, a website could not get expected search engine rankings and organic traffic.

Some of the most popular White Hat SEO tactics includes search engine submission, directory submission, article submission, social networking (using blogs, Face book, MySpace, LinkedIn, and Twitter), social media optimization, press release submission, and social bookmarking. Using YouTube and other popular tools.

The most important thing that needs to be maintained while doing all the above tasks is manual work. Nowadays, there are numerous automated tools available to minimize the human efforts and time taken in doing aforementioned things. However, that will not provide expected growth to website rankings. Therefore, it is advisable to use manual submission of all directory, article, and press releases in order to get maximum benefits.

Easy Submission simplifies the complex task of website submission to search engines, article submission, directory submission, and social bookmarking for optimizing websites. For more information visit: http://www.easysubmission.net/

Wednesday, 24 March 2010

Is IT So Easy To Become Ethical SEO Expert

Search engine optimization services are among the most popular services offered by internet. In order to push a website on top of search engine results people do optimization of their websites. However, not everybody has the knowledge and time to do this task of promoting a website online in professional manner. Therefore, they hire services of expert SEO companies. But, can we easily believe on expertise of every Tom, Dick and Harry as proclaimed by them?

Of course not, because becoming a SEO expert (that too ethically), is not a cup of tea for everybody. People need to have comprehensive knowledge of Google search mechanism along with the searching and indexing principles of all major search engines (Yahoo, Bing, Ask.com, AltaVista and others). Apart from that they need to have certain soft skills required to make any website search engine friendly.

Skills Needed To Become SEO Expert

Depending upon the actions required in search engine optimization and search engine marketing campaigns, people need to have following skills in order to proclaim them as an ethical SEO expert.

Knowledge of Search Engines – Before optimizing any website for top search engine rankings, people need to understand the search mechanism used by major search engines. There are different algorithms used in searching from huge pool of indexed (as well as real-time) data. In order to rank any website for a few given keywords, people have to act accordingly. Until they follow the webmasters guidelines offered by search engines, they cannot expect to reach on top of search engines.

HTML, CSS and Scripting Knowledge – In order to make any website search engine friendly, people need to make modification in existing code of websites according to W3C guidelines. They need knowledge of HTML, CSS, and XML. They also need to remember the dos and don’ts of website development.


Website Designing Skills – Website design has great impact on making a website search engine friendly. Therefore in order to make websites user friendly, people need to make design related modifications. For that they need to have sufficient website designing skills.

Content Writing Skills– Content plays an important role in providing credibility to any websites. During optimization process, a lot of content is required for off-page optimization processes. To maintain proper keyword ratio on all WebPages, a bit of content rewriting is also needed. Therefore, good communication skills, content writing and proofing skills are another requirement for SEO experts.

Creative Thinking – This is among the most important applied skill required in SEO experts. They need to have a different vision. To get the expected results in minimum possible they have to think differently at different occasions (like customer, webmaster or as a visualize depending upon requirements).

So, becoming an ethical SEO expert is not that easy. In order to provide your website required credibility and search engine rankings, it is very important to check the proclamations of so called SEO experts Easy Submission simplifies the complex task of website submission to search engines, article submission, directory submission, and social bookmarking for optimizing websites. For more information visit: http://www.easysubmission.net/

Friday, 12 March 2010

Easy Submission – Offering Cost Effective Ways of Getting Top Search Engine Rankings

Easy Submission offers the most cost effective services to get top ranks in all major search engines using their manual search engine optimization practices. Every webmaster or e-Business owner wants instant traffic and top search engine ranks for their websites and they spend a lot of money on PPC campaigns or other paid methods of getting instant traffic. Easy Submission offers the most cost effective services to get top ranks in all major search engines using their manual search engine optimization practices.

Easy Submission (a prominent SEO and SEM service provider) reduces the investment required for online promotion and advertising of a website. The company offers the best Off-Page optimization and Social Media Optimization services at negligible cost, which are effective as well as capable of providing sustainable top rankings in all major search engines.

Easy Submission focuses on using free (yet effective instantly) methods of website promotion like free directory submission, free article submission, blog submission, press release submission and distribution, social bookmarking, and social media optimization. All these processes handled manually by off-page optimization experts provide instant push to the search rankings of any website in all major search engines.


The company has served several reputed global organizations in past and driven them to success in online business with expertise in online marketing and promotion. Easy Submission reduces the need of investment in paid services; whatever they charge from customers is just for manual human efforts by their team of expert and certified off-page optimization experts.

Easy Submission is a one stop solution for all Internet Marketing and advertising needs. With specialization in website promotion through white hat SEO techniques, Easy Submission is able to push you up in Search Engine Rankings. Comprehensive details of various off-page optimization packages offered by Easy Submission are available on their website: http://www.easysubmission.net.

Tuesday, 23 February 2010

Achieve Unexpected Search Engine Rankings with Easy Submission’s Manual Services

Easy Submission is offering the best SEO and SEM services based on proven manual techniques to provide unexpected search engine rankings.

Search engine rankings are prime concern for webmaster and eBusiness owners. They want their website to top in the search engine popularity for targeted keywords, so that they can drive maximum possible organic traffic to their website.

Easy Submission is offering expert SEO and SEM services based on proven manual techniques of online marketing and promotion. When asked about the importance of manual submission practices, an Easy Submission official said, “We know search engine love authenticity and originality. Any black hat technique may fool them for a while only. But to sustain long term top rankings one has to adopt ethical ways of online promotion. So, we prefer manual practices for every off-page optimization strategy, be it directory submission, article submission, blog posting, PR distribution or any other action.”

Well, it is a well-known fact that there are several automated tools available in market helping people perform several manual off page optimization task with ease. However, reputed directory and article submission websites ignore all automated submission. Therefore, to get maximum benefit, people want to use manual practices.

Expert-SEO-Company

Easy Submission focuses on this segment and provides extra ordinary manual submission services for all types of websites from any part of globe. Apart from that Easy Submission offers a whole bunch of services (like monthly link building campaigns, comprehensive SEO packages, local search optimization, PPC campaign management, and reputation management) to push a website up in search engine rankings.

Detailed information about various services and their pricing offered by Easy Submission is available on their website http://www.easysubmission.net. They also offer 24*7 online support services, where people can clarify their queries about the services offered by Easy Submission.

Easy Submission is a one stop solution for all Internet Marketing and advertising needs. With specialization in website promotion through white hat SEO techniques, Easy Submission is able to push you up in Search Engine Rankings.

Monday, 30 November 2009

Easy Submission, A Popular SEO Company Offering Discounted SEO Packages Till New Year's Eve

Easy Submission (a prominent SEO and SEM service provider) was offering attractive discount on Thanksgiving. Now they have extended their attractive offer on SEO & SEM packages till New Year’s Eve.

New Year’s Eve is an occasion of fun, celebration and exciting offers on purchase of different products and services. Keeping it in mind, Easy Submission has extended their attractive discount offer (offered on Thanksgiving) till New Year’s Eve.

Easy Submission was offering an attractive discount of flat 20% on all their Search Engine Optimization, Search Engine Marketing, Social Media Optimization and Social Business Networking packages. Due to warm responses of customers from all over the world, the offer has been extended till New Year’s Eve.

It’s certainly a golden opportunity for e-Business owners who were looking for affordable SEO services to boost the search engine rankings of their websites. By choosing ready to order SEO & SEM packages, such people can enjoy expert services of Easy Submission to achieve desired results and rankings in all major search engines.


The offer can be a boon for following customer segments:
  1. E-Commerce websites selling specific products meant for New Year (like gifts, flowers, chocolates and cakes on New Year).
  2. Websites representing a specific event to be organized on New Year’s Eve.
  3. Micro sites representing a particular product or service launch.
With well designed SEO packages on affordable (discounted) rates, above segment of customers can increase their sales and revenues targeted from New Year’s Eve. Apart from ready to order packages, Easy Submission also offers customized SEO services focusing specific need of a website.

For more information about different SEO, SEM, SMO, or SBN packages offered by Easy Submission, have a look on their website http://www.easysubmission.net